Ecommerce hero image

Ecommerce content n8 — Conversion copy for NZ stores

Product pages, category landing copy, email flows and video scripts optimised for Kiwi shoppers and search.

What we do for ecommerce

We create conversion-focused content across the purchase funnel — product descriptions, category pages, SEO briefs, email automation copy, and short-form video scripts suited to New Zealand audiences.

  • SEO product descriptions with NZ search intent
  • Category landing pages that guide purchases
  • Email & cart recovery sequences
  • Product demo and social video scripts
  • Content strategy and A/B copy testing
Content planning board

Our process

Research

Research & audit

Audience, competitors, and site search patterns across NZ markets.

Write and optimise

Write & optimise

Conversion copy with structured data, keyphrase targeting and merchandising cues.

Launch and test

Launch & test

A/B tests, engagement tracking and iterative improvements.

Selected case studies

Case: outdoor gear

Outdoor retailer — Product pages

Updated 120 product pages; +28% organic sessions; 12% lift in purchase rate.

Discuss similar
Case: cosmetics brand

Beauty brand — Email lifecycle

Lifecycle flows and cart recovery sequences that recovered 18% of abandoned carts.

Get a proposal

Sample packages

PackageWhat's includedLead timeFrom (NZD)
Page Boost5 product pages + SEO brief7–10 days$900
Category Builder2 category pages + internal linking10–14 days$1,200
Lifecycle Starter3-email sequence + subject tests5–8 days$650

Frequently asked

Yes — we deliver copy and structured data that integrates easily with Shopify, WooCommerce and major headless CMS setups used in NZ stores.

We develop tone guides and sample variants; two rounds of revisions are included in standard packages.

We script short-form videos and collaborate with production partners — video delivery is available as an add-on.

Lead strategist

Lead strategist face

Ava Thompson — Head of Ecommerce Content

Ava specialises in NZ retail behaviour, conversion copy and SEO for ecommerce platforms. Previously worked with NZ fashion and outdoor brands to increase AOV and retention.

Ready to convert more browsers into buyers?

Tell us about your store and we'll prepare a short action plan.